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leopard.ki – leo.page & leo.live

Privacy Policy

Last updated: October 2026

1. Controller

The controller responsible for data processing on this website and within the Services leo.page and leo.live is: Martin Spieß, leopard.ki, Prinz-Eugen-Straße 13/1, 74388 Talheim, Germany. Email: ms(at)leopard-ki.com. Further details can be found in our Imprint.

Contact for all data protection matters: Martin Spieß, ms(at)leopard-ki.com. You can contact us at any time with questions about the processing of your data or to exercise your rights.

2. Overview

This Privacy Policy explains which personal data we process, why we process it, how long we store it, which rights you have, and which third-party providers are involved when you use our website or our Services leo.page and leo.live.

3. Categories of processed data

Depending on your interaction with our website or Services, we may process contact data, contract data, communication data, website usage data, interaction data from leo.page and leo.live, text inputs to the AI product advisor, and technical metadata.

4. Data subjects

Processing may concern customers, prospective customers, website visitors, communication partners, business partners, and visitors who use leo.page on a customer’s website.

5. Purposes of processing

Personal data is processed to provide our contractual services, to operate the AI product advisor, to analyze visitor questions and demand signals, for communication, technical platform operation, analytics and optimization, security monitoring, and to comply with legal obligations.

6. Legal bases

Processing is based on Art. 6 (1) (a) GDPR (consent), Art. 6 (1) (b) GDPR (performance of a contract or pre-contractual measures), Art. 6 (1) (c) GDPR (legal obligation) and Art. 6 (1) (f) GDPR (legitimate interests). Our legitimate interests include improving the performance of the AI system, ensuring platform stability, preventing misuse, and evaluating anonymous demand signals.

7. Data processing in leo.page and leo.live

When visitors use leo.page – embedded on a customer’s website, as a standalone AI website or via a search field – their text inputs and the generated responses are processed, together with navigation signals and intent indicators. Processing serves to guide visitors to a suitable product or inquiry, to identify demand signals and to improve the system. In leo.live, customers see the questions visitors asked word for word, but anonymously: they see what was asked, not who asked it. Where technically possible, personal identification is avoided. Customers remain responsible for the lawful operation of their own websites and the lawful collection of visitor data. Where leopard.ki processes personal data on behalf of a customer, this is governed by a Data Processing Agreement pursuant to Art. 28 GDPR.

8. Processing by AI language models

To generate responses, text inputs are transmitted to the language model used in each case. We use language models from leading providers; according to the providers, inputs are not stored permanently. Depending on the model used, processing may involve transfers to countries outside the European Economic Area, including the United States. Where required, appropriate safeguards under Chapter V GDPR are applied.

9. Payment processing (Stripe)

Payments are processed via Stripe Payments Europe Ltd., Ireland. During payment processing, billing information, contact details, subscription metadata and payment identifiers may be transmitted to Stripe. Stripe processes personal data under its own privacy policy, available at stripe.com/privacy. Processing is based on Art. 6 (1) (b) GDPR.

10. Hosting

The leo.page and leo.live platform is hosted in Germany on Microsoft Azure. Documents and product data provided by customers are stored on servers in Germany. This website (leopard-ki.com) is operated with Webflow (Webflow, Inc., USA). When you visit the website, technical access data such as IP address, browser type and time of access are processed. Processing is based on Art. 6 (1) (f) GDPR; transfers to the United States are subject to appropriate safeguards under Chapter V GDPR.

11. Cookies and consent

We use cookies and similar technologies to operate the website, improve usability, analyze traffic and measure campaign performance. Technically necessary cookies are used on the basis of Art. 6 (1) (f) GDPR; analytics and marketing cookies are used only with your consent. Consent is managed with Cookiebot. You can change or withdraw your consent at any time; the current cookie declaration is shown at the end of this page.

12. Google Analytics

With your consent, this website uses Google Analytics, a web analytics service provided by Google Ireland Limited. Google Analytics processes usage information such as pages visited, session duration, device type and traffic sources. Data transfers to the United States may occur under applicable safeguards. The legal basis is your consent pursuant to Art. 6 (1) (a) GDPR.

13. Meta Pixel

With your consent, we use the Meta Pixel provided by Meta Platforms Ireland Ltd. to measure marketing performance and optimize advertising campaigns. The Meta Pixel enables conversion tracking, audience creation and campaign optimization. The legal basis is your consent pursuant to Art. 6 (1) (a) GDPR.

14. Contact requests and appointments

If you contact us by email, contact form, demo request or support request, we process your data exclusively to respond to your request. For booking appointments we use the HubSpot meeting scheduler (HubSpot Ireland Limited); the data you enter there is processed to arrange and conduct the appointment. Processing is based on Art. 6 (1) (b) GDPR.

15. Storage duration

Personal data is stored only as long as necessary to fulfill contractual obligations, meet legal retention requirements, maintain service functionality and ensure platform security. After the applicable retention periods expire, the data is deleted.

16. Your rights

Under the GDPR you have the right to access your personal data, to rectification of inaccurate data, to erasure, to restriction of processing, to data portability, to object to processing and to withdraw your consent. You also have the right to lodge a complaint with a supervisory authority.

17. Security measures

We implement technical and organizational measures including encryption, secure transmission protocols, access controls and data minimization. However, complete protection against all internet-based risks cannot be guaranteed.

18. Social media

We maintain profiles on LinkedIn, X (Twitter) and YouTube. Interactions on these platforms may involve data processing by the respective providers.

19. Updates to this Privacy Policy

We may update this Privacy Policy when legal requirements change, our Services evolve or infrastructure providers change. The latest version is always available on our website.

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